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Finally Google has (re)launched Drive as a direct competitor to DropBox and the other storage sites. The 5Gb free storage entry point brings it into line with the likes of SugarSync, but leaves it trailing Microsoft's 25Gb on SkyDrive.
It's easy to see why many users will flock to use it as it is a part of the integrated Google platform but [there's always a but...] look before you leap into this solution. So long as you are happy with the Terms and Conditions then it is a great solution.
Rafe Needleman yesterday posted "The Google Drive FAQ" on CNET and he sums up the two key Terms of Service points in the section headed "Is Google going to be reading the files I store on Google Drive?".
"Under the heading, Your Content in our Services in Google's terms of service, Google states, "You retain ownership of any intellectual property rights that you hold in that content. In short, what belongs to you stays yours."
That means that Google can't use your content for commercial purposes without your consent. However, the TOS also states that, "you give Google (and those we work with) a worldwide license to use, host, store, reproduce, modify, create derivative works (such as those resulting from translations, adaptations or other changes we make so that your content works better with our Services), communicate, publish, publicly perform, publicly display and distribute such content. The rights you grant in this license are for the limited purpose of operating, promoting, and improving our Services, and to develop new ones."
For content that is yours, Google can't re-use it for its own purposes. But it can use content you upload in order to serve you. This can include integrating services together (like reading your scanned pictures in order to OCR them), and it can include analyzing your files to target advertisements to you. Google already does this in GMail. Google doesn't currently serve ads in Google Docs (now called Google Drive), but it may, according to its license agreement, use data about the content you upload to target ads to you anywhere on the service.
Google may also give up your data in response to a legal demand, like a subpoena. If you want your cloud storage to be a little more out of touch, you might be interested in Wuala, which has no storage servers in the United States. Or you might just want to keep your data off the Internet."
The nub of the issue is how secure and sensitive is your data. The more secure and sensitive your data, the less likely you will be to store it in Google's Drive. It's a shame they don't extend the tool by offering a no-scan / data mining version.
At GroupSetUp our mission is to provide business with the tools to build communities around their products, ideas or teams. So we were delighted to see this article on SocialTimes by Devon Glenn "SoundCloud’s David Noël: ‘Every Company Should Have a Community Manager’".
The essence of the successful business today is how you reach and engage your users, your community, wherever they are. For more details or to arrange a chat with one of our staff please contact us.
Grab a plane ticket right away as common sense prevails in the US state of Maryland, in the story covered by Mashable "Can Employers Ask For Your Facebook Password? Not in Maryland". Finally privacy takes a step in the right direction.
"If you’re a resident of Maryland, you no longer have to fear a potential employer asking you to hand over the keys to your Facebook or Twitter profiles before giving you a job.
Both Houses of the Maryland General Assembly voted on a bipartisan basis to pass a bill blocking the practice on Monday afternoon.
Employers will still be able to view public posts online, but can’t demand access to private material as a condition of employment."
For the full story click here.
Great post from Facecrooks on "How to Protect your Personal Data from Facebook Applications your Friends Use".
"Many Facebook users have an aversion to third party Facebook applications and rightly so. The platform is riddled with rogue apps that are used to spread spam, scams and malware. Also, it is a huge privacy risk to give unknown application developers access to your private Facebook data.
You might be surprised to know that applications your friends use can access certain elements of your Facebook profile. In a recent post, Mashable explains how your friend’s applications can potentially access your birthday, status updates, photos, hometown, current city and app activity.
For the privacy conscious individual, you have a couple of options available to address this issue"
Please click here for the full article and settings changes.
Hot on the heels of our comment about Google and the need to delete your search data there to help protect your privacy, it is now the turn of Twitter.
The folks at Twitter are monetising their your data. Yes they're selling the back catalogue of all those Tweets. DataSift will be packaging up the last two years of Tweets.
In the past this wasn't a problem because the tweets would roll off into oblivion as the Twitter APIs are notoriously inefficient in returning data.
Now you have to ask yourself "Have I tweeted anything that I wish I hadn't?" Well now is the time to go delete that data.
DataSift will have access to everything back to January 2010!
Happy Tweeting!
Now is the time that Google is allowing you to delete your history - and you only have until March 1, 2012.
What is this about? Well post March 1, 2012 Google will permanently store your history so you if you don't want those records in their master database - yes including all those searches you have run, then get online now:
Job done. Although for some reason I had to click on "Remove all Web History" twice.
"Google’s personalized search results are way too personal" is the headline from Dan Tynan in his IT World piece.
Why? Well as he explains Google changed its search algorithm last month to include "Search Plus Your World”. He goes on brilliantly to use an exagerated example, which someone in the comments below just doesn't get, to show how embarassing this could be.
You can read the article in full here. Here is the nub of this problem:
So whatever you do: " turn personalized search off by going into your Google Search settings, scrolling down to “Personal results” and ticking the “do not use” button. But all this does is stop displaying your G+ friends’ links on your search results page. Your friends can still see your links on their results pages."
"This is a problem, because you can’t now go back and remove all associations you have with the stuff you’ve posted. In the past you’d get some protection from the “security through obscurity” defense."
We haven't even started to see the real consequences from this yet. This will be an embarassing wake-up call to many especially when it comes to looking for new jobs.
Enjoyed reading the blog post from @LordLancaster "How influential are you?" on https://groupsetup.com/xhf.
Are Klout and PeerIndex sophisticated enough yet for business to take seriously? Or are they yet another tool that business can ignore?
We would really value your opinion in our poll: https://www.groupsetup.com/Online-influence
A great view point on the creation of longer term wealth and prosperity from James Hurley "Turning start-ups into world beaters - Telegraph http://t.co/LlMn2u2H via@Telegraph".